July 2, 2024

A Recipe for Success: St. Ermin’s Hotel’s Upselling Journey with UpsellGuru

St. Ermin's Hotel sought a partner who could deliver an integrated solution for pre-arrival and on-arrival upselling. Enter UpsellGuru, a cutting-edge upselling system designed to seamlessly integrate into hotel operations.
May 21, 2024

The Role of Hotel Senior Leadership in Leveraging Data Analytics for Upselling

Senior leadership in hotels plays a pivotal role in leveraging data analytics to identify trends and opportunities for upselling. By fostering a data-driven culture, identifying key data sources, implementing advanced analytics tools, driving cross-departmental collaboration, and ensuring continuous monitoring and adaptation, hotel leaders can unlock significant revenue opportunities.
May 14, 2024

Key Questions for Hoteliers Evaluating Upselling Programs

Industry data reveals compelling insights into the impact of upselling programs on hotel revenue. On average, hotels that adopt upselling initiatives experience a notable total revenue increase of 5-10%. This growth is distributed across various stages of the guest journey, with pre-arrival upselling contributing a significant 1.5 - 3% boost, on-arrival upselling generating a substantial 3 - 6% increase, and in-stay upselling accounting for a further 0.5 - 1% rise. These figures underscore the effectiveness of upselling strategies in maximizing revenue streams throughout the guest experience, from initial booking to on-site engagement.
January 26, 2024

Case Study: How UpsellGuru supercharged Incremental Revenue and increased hotel employee satisfaction at Travel Charme Hotels & Resorts 

As we delve into Travel Charme's success story with UpsellGuru, intertwined with the transformative power of upselling, we uncover the landscape of hospitality excellence and revenue optimization. Throughout this case study, we go through the transformative journey, detailing the process, outcomes, and insights gained by implementing UpsellGuru at Travel Charme.